Is your Google listing costing you customers? Find out for free.

Your Google Business Profile is your most important online listing

Your Google Business Profile (formerly Google My Business) is the listing that appears when someone searches for restaurants near them, or searches specifically for your venue. It shows your hours, your photos, your reviews, your menu link, and your website. When it's set up and optimised properly, it drives customers through your door. When it's incomplete or out of date, it hands business to your competitors.

An EatApp audit examines every element of your presence online — not just your GBP, but your website, your speed, your mobile performance, and exactly how you compare to the top-ranking competitors in your area. We then deliver a clear report showing exactly where you stand and what to prioritise.

Most restaurant owners are surprised by what they find. Small gaps they didn't know about — missing business categories, incorrect opening hours, a website that's slow on mobile, or a competitor using strategic keywords they haven't thought of — can be the difference between ranking first or fifth.

A complete picture of your Google presence — in one report

This isn't just a Google Business Profile check. The audit covers three critical areas that determine how visible your restaurant is online:

Google Business Profile Audit

• Profile completeness: categories, attributes, description, services, products
• Accuracy check: hours, address, phone number, website URL consistency
• Photo quality and volume against Google guidelines and competitors
• Reviews analysis: rating, response rate, volume, recency
• Keyword optimisation for searches your customers are actually making
• Local ranking position for your most important keywords in your area

Website Audit

• Speed performance and mobile responsiveness (crucial for local search)
• SEO basics: on-page optimisation, structure, indexing
• Online ordering setup and conversion optimisation
• User experience and site navigation
• Mobile-first compatibility (Google's ranking priority)

Competitor Snapshot

• Direct comparison to your top 3–5 local competitors
• What they're doing with their GBP that you're not
• Their photo strategy, keyword approach, review management
• Their website speed and mobile performance
• Your ranking gaps and quick-win opportunities

Every audit ends with a clear, prioritised action plan — what to fix first for the fastest improvement.

Every day your listing isn't optimised, customers are choosing someone else

When someone searches "best Thai restaurant near me" or "pizza delivery [suburb]", Google shows them a map and three listings. Research consistently shows that the top three results get the overwhelming majority of clicks. Position four and below barely register.

If your Google Business Profile isn't optimised, and your website isn't performing, you're not appearing in those top three results for the searches that matter. And every customer who searches, doesn't find you, and orders from the restaurant above you — that's a direct, measurable loss. The good news: most of these issues are fixable, and the results of fixing them are often visible within weeks.

46% of all Google searches are looking for local information — and 88% of local business searches on mobile result in a call or visit within 24 hours. That's your opportunity, or someone else's.

Restaurant owners who took action on their Google presence

"We love working with EatApp and have been working with them for over 14 years. Our online ordering sales are up, function enquiries up, reservations up and we now have a large customer database we connect with on a regular basis."

— Himalaya Restaurants, Sydney NSW

EatApp has audited and optimised Google Business Profiles for restaurants across Australia and New Zealand for over 15 years.

Here's exactly what happens when you request your audit

1. You fill in the form Just your restaurant name, location, and contact details. Takes less than two minutes.

2. We audit your presence Our team uses AI-powered tools to analyse your GBP, your website, and your competitors in your area. We look at every ranking factor that matters.

3. You receive your report Within 2 business days, you'll have a clear report in your inbox — covering your Google profile, your website, your competitor comparison, and a prioritised list of recommendations.

4. You decide what to do with it The report is yours, free of charge. You can act on it yourself, or talk to us about how we can help. There's no obligation either way — we'd rather earn your trust with a great audit than pressure you into anything.

15 years helping Australian restaurants get found online

EatApp has been working with Australian restaurants since 2010. We've helped hundreds of venues — from independent cafés to multi-venue restaurant groups — improve their Google presence, take more orders online, and grow their customer base.

We're not a generic marketing agency. We work exclusively with hospitality businesses, which means our audits are benchmarked against real restaurant competitors — not broad industry averages. When we tell you what to fix, it's based on what actually works in your niche.

Why restaurants trust EatApp:

• 15+ years in hospitality marketing
• Australian-owned and operated
• No lock-in contracts
• Real people — not automated reports

FAQ

Q: Is the audit really free? A: Yes — completely. There's no hidden cost and no obligation to use our services afterwards. We offer the audit because it's the best way to show you what we can do.

Q: What do you need from me? A: Just your restaurant name, location, and email address. We do the rest. Your website URL is helpful but optional.

Q: How long does the audit take? A: We deliver your report within 2 business days of your request.

Q: Will I need to make changes to my Google account? A: Not to receive the audit. If you want to act on the recommendations yourself, we'll walk you through what's needed. If you'd like us to handle the changes, we can do that too.

Q: Does the audit cover Google Ads or just the Business Profile? A: The free audit focuses on your Google Business Profile, website performance, and local search rankings. We offer a broader SEO and Google Ads audit as part of our paid services — we'll mention this in your report if it's relevant.

Q: What makes EatApp's audit different? A: We don't just audit your GBP in isolation. We look at your website speed, your mobile performance, your SEO basics, and exactly how you stack up against the restaurants ranking above you locally. It's a complete picture, not just a profile checklist.

Get your free restaurant audit today

Find out where you stand — and what it would take to rank above your competitors.

AUDIT REQUEST FORM (Form fields: Name, Restaurant Name, Suburb/City, Website URL, Email, Phone [optional]) Button: "Get My Free Audit"

Final trust line: Delivered within 2 business days. No obligation. No sales calls unless you want one.

Internal links embedded throughout:

• talk to us — full picture of your digital presence
• paid services — our services
• Australian restaurants — client results